If you have a website then you understand the importance of ranking well in search engines, especially, Google. The search giant keeps on changing its algorithm and new updates are now being released almost every month. In this ever-changing search web sphere, many site owners are finding it difficult to keep pace with the new algorithm changes and getting caught for violating the guidelines, thus getting penalized. Read more
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Startup ventures are risky as securing investment is many times the most difficult task entrepreneurs need to accomplish. There are many startup businesses vying for funding with whom you have you have to compete, making it even more difficult hurdle to overcome. Investors cannot fund every startup and the decision is largely based on how profitable a startup idea sounds. Read more
For any startup, venture time is of critical importance. As an entrepreneur you need to get into any emerging market at the right time just when it is rising to make the most of it while getting in early can mean failure. Those who delay have to stay out while the startup venture entering the market in time reaps the benefits. Read more
Many of the entrepreneurs remain as startup for longer than required. Entrepreneurs need to get out of startup mode if they want to grow and become a matured business entity. For you as an entrepreneur, the plan should be to reach a good position within two years of starting the business and establish your position in the market.
Steps to Move Out of Startup Mode
At the time you decide to create your own startup venture, the essential thing is to comprehend how venture capitalists evaluate other startup ventures. VCs are doing it for several years now and you need to follow them to assess how good your startup is. It is not that your startup cannot succeed if you do not meet their criterion but it can certainly help if you can follow some of their guidelines. Venture capitalists consider various things to decide which startup they will invest in. Let us look at some of the points they generally take into consideration.
Social media has become an integral part of marketing strategy of every company and retweets, likes and shares are what make the posts popular. However, what is important is getting traffic directed to your website from those social media posts and conversations. Your followers want to show that they like your posts and share them with their friends but anyone hardly cares to fully read them, let alone clicking on the links to visit your website.
If your health is not good due to lack of sleep or diet and it starts to affect your performance then you will have problems competing in entrepreneurial race. If you want to stay in the competition then you need to be physically fit. Physical fitness has a major role to play in your personal success and if you want to prosper in your business then you will have to develop your inner core.
Some years back you were just required to get some backlinks to your site and the website would rank well in search results. However, it is not so now and you need to work a lot more to get your site ranked. More than backlinks, you need to develop good content if you want to build your position in search results.
There are many questions regarding scaling companies like means by which it can be possible to scale a company faster or reasons to invest in any particular activity when it is not scalable. It is important to invest in activities that are scalable but interestingly many of the useful insights originate from activities, which are considered to be unscalable.
Social media has become an important marketing medium and businesses cannot think of any marketing plan in which social media promotions are not included. But when we talk about social media promotions for large and medium businesses, the inevitable question about ROI comes into picture. Thus, our aim in the following section would be to look into whether it is possible to measure return on investment for social promotions and how to calculate it.
Backlinks play an important part in getting the site ranked in search results but now after so many different algorithm changes by Google and new updates, many experts are debating whether backlinks hold any value or not. However, everyone does agree that buying links is not a good approach anymore and it can get your site penalized.
Often people try to manipulate us, be it in the form of different advertising messages or politics within the organization. However, if we look at good leaders then we find that they are not manipulators but persuaders. It is also important to know the basic difference between manipulation and persuasion and in the following section; we will look at it in closer detail.
Businesses comprise many different tasks and it is not possible for an entrepreneur to be expert in all of them. In addition to it, instead of doing some of the errands, entrepreneurs can spend that time on more productive work. The solution is to outsource some of the most common tasks, which do not need your attention so that you can focus on other things that are more important for the company.
A leader should be mature enough to accept responsibility in case things go wrong. In addition to it, failure is a learning experience, which helps us to improve further. We will now look at the recent incidence of Gurbaksh Chahal to understand how entrepreneurs in general should not behave and it is a classic example of things entrepreneurs should not do if they want to succeed in their profession.
India has come a long way in terms of telecom service development. Nowadays, telecom services are majorly used for the purposes like advertising, marketing, and direct sales in order to reach out to the prospective customers. The commercial organizations track customers and convey their information to them through calls and messages, which they send on the customer’s mobile. The phenomenon of calling customers and informing them about the services and products is called telemarketing, which is too famous these days.
As we all know, “Time” is a very important and crucial factor governing our lives. There are numerous examples ranging from the ancient past to the present when man has tried out several ways to manage time at his disposal, which speaks volumes of time’s importance and crucial nature. People say they are extremely busy and they just do not have any time for themselves. The work pressure is too much and they hardly get time for their friends and family. Some say that they are not performing well in office because the work is more and the time at their disposal is less. These problems are very common and almost every other person feels the same, and this is where the role of time management starts.
Times change and so do the things persisting in those times. Here, we are referring to the press release. There was a time when press release used to rule the roost as an SEO tool. As an SEO tool, press releases worked so well that it became the most used SEO tool. It gained so much of popularity in digital marketing that the word PR began to be used in place of SEO. However, as change is the universal truth, it affected the PR SEO reputation as well. Now, the press release SEO glory days have gone, as press release is no longer considered as an effective SEO tool. However, before delving deep into the reasons behind this situation of press release SEO, let us have a look at the glorious past of the press release SEO.
John Quincy Adams said, “If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” How correct he was for real leaders are not self-proclaimed; however, they become leaders through their actions, determination and dedication. In other words, leaders are not born, they are made.
There is a huge competition in any business these days and this has led companies to rethink their business and management strategies. Companies are looking to expand their business through the combination of Human Resource and talent teams in order to achieve better business development. Almost all the leading companies of the world have the same issue to deal with, i.e. to revive their human resources and the work environment.
Social selling is one of the most talked about word today and refers to selling by making use of the social networking sites, such as Twitter, Facebook, Linkedin and so on. And this means not just selling but building a good personal brand. You should not just view these social networking sites as a mere time pass where you make friends and chat with them but take them as a powerful tool, which is to be used for increasing the numbers of your clients and customers.