Marketing Guide

Marketing is the way in which companies interact with its consumers in order to create a strong and healthy relationship between marketers and consumers. It is only successful when it benefits both the parties. An effective marketing policy will help businesses to identify their audience before advertising their products and services to them. In other words we can say that it is a management process through which goods and services move from company to its customers. It is recognized as a link between society’s material requirements and its economic patterns of response.

The heart of any business lies in its marketing as most aspects of the business depends on successful and effective marketing. Marketing involves advertising, promotions, public relations, and sales. It makes the process of introduction and promotion of product or services to potential customers easier. Without effective and successful marketing, a business cannot offer the best products or services in the industry and can take business to wrong direction. Business has to use marketing strategies in order to create product or service awareness otherwise, potential customers of a business may never be aware of the business. Without effective marketing, sales may crash and companies may have to close.

  Marketing is very essential for every business as it is through marketing that the businesses reach out to people and convince them to buy their products and services. Marketing is an important concept in the business world and it […]

      The world of internet is interesting and convenient and that is why more and more people are becoming a part of it every day. People use internet for everything these days like booking tickets, paying bills, chatting

As internet is continuing to grow in stature at a phenomenal rate, it is becoming challenging for businesses to keep up with the trend. Devising marketing strategies can be especially difficult. The task of tracking the nearly incomprehensible Internet content

The world is developing at a very rapid pace and people are eager to learn and adopt new techniques. Digitalization is one development that can be seen all across the world and in every field of work. Now-a-days there is

Digitalization has completely changed the world and it is getting to every field of work at a rapid pace. People these days cannot imagine their lives without internet as they have their whole lives summed up on the World Wide

    What is Net Promoter? The whole concept of Net Promoter is very easy to understand as it is a simple question asked by the company to its customer but the answer to this question can really have a

Advertisements have been since the birth of media. As companies realised the immense power of advertisement to influence the psychology of a consumer, they began to tap it, and since then have come up with the most ingenious methods to

  If you own a business then you very well understand the importance of marketing. Marketing is a way by which you reach out to people and make new customers. Marketing has been around for a very long time and

With increasing advertising and marketing on social media, several businesses are also turning toward it for gaining useful data to conduct market research. In fact, most of the companies can rely on social media as a great platform to support

Many marketers are non-users of Google+ or ignore it as a social media-marketing platform just because it is not as personal and happening as other social networks are. However, the integration of Google+ with maps and search features makes it

Scroll to Top