Marketing Guide

Marketing is the way in which companies interact with its consumers in order to create a strong and healthy relationship between marketers and consumers. It is only successful when it benefits both the parties. An effective marketing policy will help businesses to identify their audience before advertising their products and services to them. In other words we can say that it is a management process through which goods and services move from company to its customers. It is recognized as a link between society’s material requirements and its economic patterns of response.

The heart of any business lies in its marketing as most aspects of the business depends on successful and effective marketing. Marketing involves advertising, promotions, public relations, and sales. It makes the process of introduction and promotion of product or services to potential customers easier. Without effective and successful marketing, a business cannot offer the best products or services in the industry and can take business to wrong direction. Business has to use marketing strategies in order to create product or service awareness otherwise, potential customers of a business may never be aware of the business. Without effective marketing, sales may crash and companies may have to close.

Dr Prem, a successful Chartered Consultant, Global Trainer and Renowned Author, indeed was the unanimous choice for prestigious Leadership Award, as for several years he has been working effortlessly towards the advancement of Global Healthcare & Medical Tourism across the globe […]

    With the growing awareness among the people, it has become really important to advertise yourself properly in front of the world. Moreover, the increasing competition among various business houses has also led to the need to present oneself

Mobile phones- The incredible data research Mobile phones has become the necessity for everyone, from being a luxury and with the increasing number of features being proposed by the mobile phone houses to their consumers, it has become one such

    You should follow the elections to witness the greatest campaign in the marketing industry. Candidates are able to raise and invest millions, even billions, of dollars to attain a common goal: getting the public to choose their “product”.

    Its cloud nine for Cambridge based digital promotion firm HubSpot! The firm assists medium and small industries reach out to potential clients utilizing social media. HubSpot has publicly declared of having raised another 35 million dollars in its

[box_dark]Day Two Report of Digital Asia Festival: Focus on China and Technology[/box_dark] The closing day of the 2012 Digital Asia Festival was separated into two distinct sections; while the morning was devoted to the prospects that technology like NFC as

    [box_dark]Digital applications- The future of online marketing  [/box_dark] Smartphone’s have made our lives very easy. With the development of Smartphone’s, the application market has also developed consistently. Companies and business organizations are adopting the policy of online marketing.

    [box_dark]E-mail Marketing Software to Send Greeting Card[/box_dark] If a firm desires to create goodwill and healthy relationship with its clients and customers then this is among one of the processes that one may consider indulging into. Most likely

    “Techonomy” is the word that is used nowadays due to the widespread adoption of Internet, social and mobile technologies as it has shifted the power from the hands of the producer to the consumer. The consumers now are

    Internet is a major part of people’s lives these days and most people cannot even imagine a day without using internet. People use the internet for both personal and professional purposes. Marketing is one thing that can be

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