Marketing Guide

Marketing is the way in which companies interact with its consumers in order to create a strong and healthy relationship between marketers and consumers. It is only successful when it benefits both the parties. An effective marketing policy will help businesses to identify their audience before advertising their products and services to them. In other words we can say that it is a management process through which goods and services move from company to its customers. It is recognized as a link between society’s material requirements and its economic patterns of response.

The heart of any business lies in its marketing as most aspects of the business depends on successful and effective marketing. Marketing involves advertising, promotions, public relations, and sales. It makes the process of introduction and promotion of product or services to potential customers easier. Without effective and successful marketing, a business cannot offer the best products or services in the industry and can take business to wrong direction. Business has to use marketing strategies in order to create product or service awareness otherwise, potential customers of a business may never be aware of the business. Without effective marketing, sales may crash and companies may have to close.

  I know that, in this web based world, you will definitely want to generate more traffic to your website. Because more traffic will generate more profit to you. Pay per click advertising using Google AdWords can help you definitely […]

The image of superheroes casted in the mind of people has been used wisely on commercials to sell anything and everything. From brush and butter to shoes, superheroes have been featured in commercials to facilitate the sale of products. Once

    Employers release recruitment ads to attract the best professionals for their organization. You probably see at least one job vacancy ad in a day, in newspapers and on the television or while browsing social media and public boards.

    Digital marketing is becoming the latest trend for most of the businesses but what is digital marketing exactly? Digital marketing is selling the business and products through digital methods and allowing the customers to communicate with the business

Social media marketing: what is it? What is social media plus what part does it have in the marketing process? That is obviously not one but two questions but both of them are very important as form the base of

Adaptive marketing is all set to revolutionize the market with its new and innovative techniques. Commoditization is eradicated completely with the help of adaptive marketing as enables the marketers to make new personalized brands. The term “the consumer” really possesses

    The need for marketing: Marketing is a wide term and can be classified into many types plus it plays a significant role in growth of every organization. Marketing is primarily advertising your goods and services to the targeted

    Nintendo announces the release date of Wii U specs and its price Nintendo recently announced that it is going to launch it’s latest offering ‘Wii U’, in Japan in the first week of December. At $300 for the

    A Detailed View About The Five Ideas Trapping The Advertising Industry Right Now Many people working in the advertising industry now are thinking about moving out to other industries. They are frustrated with the slow-moving, bureaucratic and toxic

    When we say 4 P’s of Marketing, what do we mean? Before we jump onto the re-designing of the concept of 4 P’s, it is imperative to understand the concept of the 4 P’s of Marketing. So, what

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