British baby Sienna Miller is teaming up with Denim numero uno Pepe Jeans and she hopes to design a unique and exclusive range for them. If all goes fine, the jeans should be out in the market by next season.
This 24 year old boho chic who has become a style icon in such a short period of time, it seems is following the footsteps of Victoria Beckham, whose Rock and Republic proved to be a best seller.
That she is a perfect model (and probably the very few on the earth who can put on skinny jeans with elan) will only enhance the value of the project.
However, a controversy has sparked off when she was pictured in a magazine wearing a rival brand, LoFLi. Pepe officials fear she is not living up to her part of multimillion dollar agreement.
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