Having sex without condoms is like making hot love with Hitler-that is what that AIDS awareness campaign told us through some recklessly placed images. In a way, that campaign made Hitler turn in his grave.
Hitlertising is not a new thing. Rasayana, âthe anti-stress teaâ, brought Adolph Hitler to its campaign. They featured image of a light-hearted, nice Hitler! New Zealandâs Hell pizza chain also tried to use Hitler for the brand promotion.
This time, New Form, a fashion boutique in Sicily, has caused a controversy by using Adolf Hitler in its ad campaign. The campaign presents Hitler in a pink uniform accompanied by the slogan, Change Style–Don’t Follow Your Leader.
Another controversial element I the ad is that Hitler is presented as wearing a heart on his armband. Some are not happy with this kind of approach.
But, the agency behind this campaign has a justification that these images ridicule Hitler and encourage youth to create their own style.
Via: Huffington post
