The guy who rides a Harley Davidson is respected even in strange bedrooms! That is what we have seen in that pretty insensitively funny ad. Now this print ad too banks on this fear factor.
The ad, titled Fear has been developed by Miami Ad School, Europe. The ad features a cop who signals a Harley owner to stop. His expression is nonchalant, fearless. But, he is so afraid that he is weting his pants! Do you need a car that will make your pants wet with fear?
CREDITS
Advertising School: Miami Ad School, Europe
Art Director: Paul Seidler
Copywriter: Chiara Chessa
Via: Ads of the world
