This apparently clear that many advertisement have been drawn on this basic idea however, the presentation of this ad campaign is comparatively more powerful and articulate. Moreover, in the genre of environment protection ad campaigns there is persisting need of generating fresh ideas as further repetition of ideas may result in attracting very few people and it will loose its effect.
This ad campaign was launched by Greenpeace. The strap line of the ad is also seems to be repetitive that says, ‘Not only a tree is cut down’. The ad campaign is created by Saatchi & Saatchi, China.
Via Hout Lust
