This is an enjoyable television commercial from Axe showing his ability to keep fish alive under sweaty pits. The advertisement has been created in such a manner that it tells a complete story like a movie. However, the man jumps high in popularity due to his specific ability to keep fishes alive but he still misses something. Then Axe comes into play, snatching his ability and rewarding him the girl he liked. There the ad seems to be struggling a bit if analyzed in this manner.
Overall, despite being a bit long this is really a humorous advertisement. Vegaolmosponce ad agency is credited to create this advertisement.
Via Best Ads on TV