This campaign can be described as nearly impeccable one, as it conveys the idea clearly and creatively.
The print campaign for CNAC developed by DAFTFCB, Paris, says us clearly about the grave dangers of buying counterfeit products.
The copy reads- Counterfeiting finances organized crime. Itâs in the terroristsâ utmost interest for you to buy counterfeit products.
CREDITS
Advertising agency: DAFTFCB, Paris, France
Creative Director: Xavier Beauregard
Art Director: Sebastien Zanini
Copywriter: Pierre-Marie Faussurier
Photographer: Oliver Rheindorf
