When did you stop asking questions?
When was the last time someone quoted you?
When was the last time you were inspiring or inspired?
When did you discover that you could influence others, be listened to and change the way the world thinks?
These are some questions shot by The Australian in its new campaign ââThink againââ these questions end with another critical question When did you last read The Australian?
The campaign developed by Thebrandshop, Sydney, consist of a television commercial and a range of print, outdoor, radio and online advertisements. Through this campaign the newspaper aims to present itself as a source of intelligence and inspiration.
The campaign features prominent Australian like Philip Adams, Ray Martin, Tetsuya, Gerry Harvey, Peter Cosgrove, Grant Hackett, Tim Horan, and Collette Dinnigan.
