Its holiday season. There are also chances of danger, along with the merry making and celebrations. Danger of Drunk-driving, danger of hangover, and danger of residential fires. This ambient effort is to make awareness among people to be cautious of Candles, unattended cooking and poorly maintained smoke alarms in this holiday season.
Developed by Red The Agency Edmonton for Christmas tree lots, the idea was to hang fire safety-themed decorations on trees throughout the lot. The decorations made people aware that âHoliday Season is Fire Seasonâ , and gave them a free 9V battery to refresh their smoke alarms
Agency: Red The Agency Edmonton, Canada
Via: Direct daily
