This humorous print advertisement campaign was launched by 10 Downing Street Pub; the name suggests or indicates towards resemblance with the official address of the British Prime Minister. The campaign aims at reminding the scenario of the colonial era in India and this pub being still captivating for Indians thereby it exaggerates that India is not still free from colonial legacy. The text of the advertisements tried to depict the ambience of colonial era when Englishmen used to come together to discuss their chivalry while looking out to impress lasses.
The campaign has though taken a very light and witty approach to convey its message convincingly. However, a few eyebrows could be raised over lengthy text used in the campaign which some could find unjustifiable. Apart from this, the presentation of the campaign is actually very straight forward. The campaign was created by Quicksilver, Hyderabad, India.
Via Ads of the World
