We have seen how a book company portrayed creativity through its print campaign. That campaign portrayed a new, bloody definition of creativity. Now, see this print campaign for Maxima Amoralia.
The ads show Liliana and Maria in what can we described as fearfully calm scenes before an impending crime.
The copy reads- You never know how some stories are going to end. Noir, Sex, Crime, Fetish. Books of passions and obsessions. Maxima Amoralia. A collection by Coniglio Publishing.
CREDITS
Advertising Agency: Ogilvy & Mather, Rome, Italy
Executive Creative Director: Roberto Greco
Creative director: Elisa Pazi
Art Directors: Chiara Catalani, Elisa Pazi
Copywriter: Elisa Pazi
Photographer: Winkler+Noah
