Following the suit of many companies, a Travelers Insurance company in its latest TV ad has borrowed idea liberally from Katamari Damacy but in an ostentatious manner. The commercial has been shot in a huge canvas and is truly a delight to watch. If we see it in a positive way this TV spot is a respect to the real Katamari Damacy. The Fallon ad agency, brain behind the ad, for sure would not have been at pains while conceiving the basic idea but to make it flamboyant was really a tough task.
Moreover, many other TV spots have borrowed this idea from Katamari. Here are few of them.
Commercial for Minna Daisuki Katamari
An AIDS PSA, but it looks humorously similar to Katamari
A Japanese commercial for Katamari.