Ford Motor co. has roped in country music star Toby Keith for its brand new TV advertisement to promote its profitable trucks. The company in fact trying to boost up its October sales and following the strategy it has launched its new TV advertisement to increase its sales. The advertisement is scheduled to run through mid-November in major markets.
The ad has also incorporated the famous song ‘I am a working man ‘of Keith to promote its F-150, F-Series Super Duty and Ford Ranger pickups. The advertisement has apparently focused on the power of the trucks. The campaign is also offering zero-percent financing on 2006 Ford trucks and low financing on 2007 model trucks to its consumers.
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