This is an intelligent print advertisement from pain reliever Tiger Balm. While keeping humor as the basic approach the campaign is showing some famous statues of the world to depict the extent of pain. The advertisement has displayed interestingly that how painful could be for a human being to stand erect while holding any article for years. The company probably boosts that it can help even those statues to get rid of their pains.
The advertisement campaign is remarkable in the sense that it has not too many layers and the presentation of the advertisements is extremely simple but effective. The idea of the campaign is undoubtedly good and compelling. The campaign was created by Percept Gulf.
Via 10 Ad
