This is really an amusing print and poster advertisement campaign launched to promote recently held Canadian Filmmakers Festival. The basic approach of the campaign is apparently humorous and it aims at drawing people’s attention by amusingly showing some posters based on famous Hollywood movies. The campaign might have appealed to many people as the presentation of these spoof advertisement is extremely convincing.
This campaign also represents the genre of self persuasive advertisement that speaks for it self. However, the advertisement based on the movie Jaws is the most hilarious advertisement from the agency. In addition to it, the art direction of the campaign is also remarkable. The text of the ad reads, ‘The Canadian Filmmakers Festival in theatres March 22nd to 25th, 2007’. The campaign was developed by Gjp Advertising, Toronto, Canada.
Via Ads of the World
