Eyes wonât tell lies. Eh? Well, sometimes it is eyes that are selling all the lies, with a hidden sparkling smile lurking behind its retina. But, if you are so naive or honest(call it whatever), if you canât hide your true self from your pathetically honest eyes, this print campaign has an answer- wear those sun glasses.
This meticulous campaign for Funk sunglasses, developed by DDB Berlin, entertains us with its amazing concept. Like an interesting funny brain teaser, these ads will surely make you smile and admire those people behind it.
So, Lady, the sun glasses wonât tell your grandma about that surreal-like adventure that you experienced in the last night.
CREDITS
Advertising Agency: DDB Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Directors: Stefan Schulte, Bert Peulecke
Creative Directors: Johannes Hicks, Till Eckel
Copywriters: Ricardo Wolff, Marian Goetz
Art Director: Gabriel Mattar
Photographer: Hans Starck
