Australians are more happy and relaxed. Probably they can bet on anything anytime. Thanks for the relaxed legislations here.
So, there are a lot of betting sites in this infinite World Wide Web and the competition is pretty tough. So, Leo Burnett was asked to place the url- sportsbet.com.au- on the minds of consumers.
Thus the folks at Leo Burnett, comes with this spot which says about the origin of betting.
Credits:
Agency: Leo Burnett (Melbourne)
Production Company: Film Construction
Director : Steve Saussey
Executive Creative Director: Jason Williams
Head of Art: David Klein
Senior Copywriter: Brendan Greaney
Copywriter: Andrew Woodhead
Agency Producer: Beaver
Producer: Sacha Hodgson
Client Personnel: Cormac Barry, David Galbally, Brian Mannix
Via: Adland
