What if there is a tool to gauge the collective sentiments of the entire online content? Never write off that possibility as impossible. An emerging field known as sentiment analysis is the new interesting thing in the computer world.
Sentiment analysis tries to gauge the collective online expression that is seen in many corners of web like blogs and social networks. Gauging the perception of the consumers will naturally help the businesses in their response based on those feedbacks.
Tools like Tweetfeel, Twendz and Twitrratr allow the users to know the general trend among Twitter users, and these tools are forms of Sentiment analysis.
Via: New York Times
