After registering a good success with the first run of stupid.ca ad, the Ontario government, Canada is ready with its sequel. Health and Promotion Minister Jim Watson has announced a $3.8-million worth of anti smoking campaign for a new round of touchy stupid.ca ads.
The aim of the campaign is to make Ontario a smoke free healthy place. The campaign also will enforce a complete ban on smoking on enclosed public areas. Part of the campaign money will go towards anti smoking events designed by local youths.