This is unquestionably an intelligent and self expressive advertisement campaign for Mods Retouching Studio, Stockholm. The idea behind the ad is abundantly strong and fresh with equally efficient execution with a perfect exaggeration of idea. The campaign is apparently focused on the power of visuals to depict its strength in the field of creativity and efficiency. Interestingly, the campaign shows a man doing retouching on various body parts which has been beautifully captured.
The visuals of the ad which speaks itself virtually needs no copy to further emphasize the expertise of the company. The campaign also witnesses a high quality creativity that helped the advertisement to speak for itself through visuals only and with powerful presentation. The ad was also held winner at Epica Awards recently.
Via Twenty Four
