Mental Health Foundation launched this print advertisement campaign to raise awareness of mental health issues in Britain. Moreover, the print advertisement specifically concentrated on creating awareness about the importance of friendship and its positive impact on mental health. The advertisements are showing ageing people with their friend’s companion with smiles on their faces to depict how important friendships are good for mental health.
In addition to it, the campaign has also laid emphasis on the various aspects of advantages in one’s life of friendship. Though the visuals are not that expressive but the advertisement attempted to plug the gap. The punch line of the ad is, ‘friendships are good for our mental health’.
Via Hout Lust
