When I first saw this ad, I thought that it is really trying to say something indirectly. But the message- Manitoba potatoes are endangered, is true, and it directs us to the SavePotatoes.com, that’s also not joke.
This print ad for The Potato coalition of Manitoba features a Panda, more preciously a ‘potato panda’. This way, the ad cleverly makes an association with the message, as the image of Panda suddenly brings to our minds the idea of endangered animals.
CREDITS
Advertising Agency: Cocoon, Winnipeg, Canada
Creative Director: Chuck Phillips
Illustrator: Chuck Phillips
Via: Pixel pasta