This is a side-splitting television commercial launched by MagicBricks.com recently in India which is being aired India’s leading television channels. The campaign aims at spreading the message on this platform consumer get the best deals on a variety of living options with a simple search on MagicBricks.com. The advertisement shows a young man, who seems to be napping at home, caught off guard, by a mobile call from his boss. He tells his boss that he is searching for his home, and won’t be able to come to office. He even swears by his wife, that he was not fibbing about his house hunting. The camera then zooms onto his laptop, where it shows him actually surfing the MagicBricks.com site.
The presentation of the campaign is actually impressive incorporating no frills and sticking to the core idea through out. The translated tagline reads, ‘Sitting at Home, Find your Home’. The campaign was created by Mudra Communications.
Via YouTube
