To all the non-vegetarians in this world, Vegetables are all your body needs. That is what the International Vegetarian Union says to you. Next time, if you find it hard to resist the temptation for that barbecue or hotdog, just remember these ads. Then? What if you canât resist the temptation even then? What can I say?
These print ads, developed by JWT, Kuwait, meticulously express the message through the clever art-direction. It features human anatomy with vegetables, and the illustration suddenly catches our attention with its uniqueness.
CREDITS
Advertising Agency: JWT, Kuwait
Creative Directors: Alessandro Antonini, Mark Makhoul
Photographer: Tommy Morris
Retoucher: Nabil Kamara