This advertisement for a German newspaper, Welt Kompakt, reflects an amazing sight of creativity. The paper seems to inform people about its reduced size without compromising the quality of the news. The ad portrays famous leaders, including Pope, are shown with the looks of a kid, the tact seems to be depicting newsmakers with expressions of kids, representing smaller size of the paper.
The ad has been created by Jung Von Matt with some intellectual brushing.
Via Ad Blog Arabia