Viral videos are helping brands to make their presence felt among the people. That is why the national lottery is launching a nationwide search for a unique viral idea.
A unique idea is indeed what makes a viral huge success. The national lottery knows this better and it is sure that they can get some golden ideas from the viewers, to celebrate its 15 the anniversary. It urges the people to submit a creative idea for a viral video to show the benefits of lottery funding for their community.
Best-selling author and TV personality Danny Wallace stars in this âhow not to create a viral videoâ. The video, which gives some instructions about the competition, also pokes fun at some famous viral videos.
Advertiser: The National Lottery
Agency: greenroomatmomentum
