GM in its latest advertisement spree has roped in the radio talk show host Sean Hannity and now this decision has become irksome to some extent for the company. The famous host is well known for his inflammable comments such as comparing a vote for Hillary Clinton to support of Hamas and Hezbollah. However, GM lost no time to distance itself from the earlier remark of the host saying the company did not endorse his political views and his comments were not on behalf of GM.
The company has decided to award five free cars a week through November 6, to keep what it calls ‘You’re a Great American Car Giveaway’. However, the company has taken someone for this purpose who has not been treated as great by most of the Americans. Hannity is hosting the programs of conservative Fox News radio and television.
The company has argued that the Hannity’s daily radio program is just a platform to reach a larger number of listeners. Hannity’s program is being heard by almost 13 million people. Therefore, car would be given to those who listen to Hannity.
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