This is a funny ad campaign from d-CON, a rat and mice killer, which display the displacement of the home members into strategically located tough places owing to the menace of rats and mice. The ad has interestingly depicted the intensity of the menace created around by mice and rats. Further, the advertisement has shown people sheltering in places, which are usually tough and strange for humans.
The basic idea of advertisement to depict is the house has been taken over by the mice and rats and people are forced to stay in the corners. The ad has been created by EURO RSCG, New York. The basic idea of the ad has been executed in a brilliant fashion.
Via Twenty Four
