This is a magnificent advertisement campaign for Comcast High-Speed Internet claiming, we make big fast. The campaign is fascinatingly showing hefty things such ship, elephant and zeppelin outpacing other sleek and faster things. The basic idea of the campaign is to focus the enormous downloading speed of the internet provider. The huge and usually sluggish objects are representing the gigantic download of internet.
However, some have argued that the basic idea of making slow things move fast should have been presented in some other manner as just showing them faster than other real fast things can never make them faster.
Moreover, the entire campaign is a delight to watch, which is photographed extremely good with some fine retouching. The copy of the ad reads, ‘We make big fast. The campaign was created by Goodby, Silverstein & Partners, San Francisco, USA.
Via Ads of the World
