Interpublic Group’s Campbell-Ewald has bagged the United States Mint account for one year and with two additional option years. The agency will develop integrated advertising and promotional campaign for coin collection products such as American Eagle Silver, Gold and Platinum Proof Coins.
Campbell-Ewald Chairman and Chief Executive Officer Anthony J. Hopp quite candidly says that millions of Americans enjoy coin collections and genuine products from United States Mint. He says that in the coming years his agency will deliver creative and innovative communication strategies which will definitely help United States Mint to achieve its desired goal and objectives.
A week ago, the agency also won California Association of Realtors account. The agency will develop strategy, creative and media campaigns for its client.
