Billboards and outdoors ad hijacked by anti ad group in Berlin

Dr Prem Digital Healthcare Marketing

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Huge billboards and outdoors ads are no longer safe in Berlin, so the huge investment on ads. Anti-advertisement groups active in Berlin are involved in kidnapping the models and consumer products from the posters or billboards. In their modus operandi, they either cut out models or the product advertised in the ad or completely destroy it wherever possible.

In a pretty billboard ad of Coca-cola, an enticing woman was shown in black outfit having a strap line ‘snatch the offer with zero waiting’ and Coca-Cola might not have thought that the strap-line could be taken literally. Following are the few distorted ads from Berlin which were hijacked by anti advertising group.

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Two separate group of activists leave their mark on this ad for fashion label Tally Weijl.
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The gigantic Samsung ad on Berlin’s Charlottenburg Gate as it looked before activists made the soccer player out of it.
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The appearance of the ad, just before the activists were through with it.

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The Base ad after activist were through giving a brand new look to the ad. Post-adbust.
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