BBC World has been incessant in launching interesting advertisement campaigns one after the other. Therefore, continuing their spree of launching interesting advertisements BBC has recently launched this advertisement being aired in Singapore. This advertisement was aired as in Singapore the news agency itself was moving to a new address.
The idea behind this advertisement is not only represents the intensity of creativity but makes it truly outstanding. The new channel has without loosing its basic instinct of airing what is happening around the world announced that they are changing their location.
The copy of the ad reads as ‘The news is Moving’ to denote that BBC changing its address so does the news.
Via Coolzor
