This visually compelling and engaging print advertisement campaign was launched recently to promote Architect Fair held early this month in Thailand. The campaign aims at demonstrating several fantastic architectural designs in the form of hair do of a person to highlight the beauty of designs. The advertisements are showing designs of Thai house, Thai temple and high-rise buildings to underscore artistic pattern of architectural design.
The presentation of the campaign is unquestionably impressive as well as interesting. A perfect art direction and excellent execution have made this campaign very effective. The campaign was potentially capable of attracting people’s attention towards itself. The text of the campaign reads, ‘Look ahead for the great city, 1-6 May 2007, Impact Arena’. The campaign was developed by Jabjai, Bangkok, Thailand.
Via Ads of the World