This is an impressive ad campaign for spreading awareness against pedophiles. The clearly indicates that pedophiles are always at work with their distort intentions and they are always ready to embark on chances anytime possible. The ad has used an exceptional way to convey its message in a questionnaire form. All the questions are based on possible tactics a pedophile can take on.
The ad is quite interesting for the people as it depicts how a pedophile thinks cunningly and being calculative to realize his chances. Moreover, we rarely come across such ads against pedophiles. The ad is supported by an extremely nice tag line saying ‘Pedophiles do their homework’.
Via Ad Nerd
