In an unusual publicity stunt Rolling Rock Beer has seized this advertisement to be aired on television but it continued the advertisement to run on Internet. This advertisement however, creating a lot of buzz on the Internet. The second advertisement is the ‘nationally televised apology’ from the marketing VP of the company Ron Stablehorn. The advertisement was allegedly pulled after company received many complaints.
The advertisement has shown that how Beer Ape leasing a life into a boring party. On the other hand, speculations are high that entire event from pulling off the ad and the nationally televised apology was fabricated.