Advertising Guide

BBDO Chairman plans to retire this year

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Allen Rosenshine, chairman BBDO advertising agency is planning to retire by the end of this year, reported Reuters. Rosenshine is one the most prominent executives in the advertising industry. Rosenshine is the man who was instrumental in creating Omnicom group through merger and acquisition of various leading ad and media agencies in mid eighties. At present, Omnicom Group, parent company of BBDO, is the world’s largest advertising services firm.

Rosenshine evidently credited for the phenomenal rise of BBDO, which is at present running 287 offices in 77 countries with many prominent corporate clients. As matter of fact, Rosenshine had stepped down from the post of chief executive of Omnicom to run BBDO.

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Dr Prem Jagyasi (c)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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