This advertising effort to make awareness about the pathetic plight of the street children has been developed by Leo Burnett. The effort aims to draw the attention of the people about the growing number of homeless children in Ukraine.
With this aim, they created simple and cheap posters in the shape of homeless kids. These posters filled the city and next to every poster it said: You can remove me, but not the problem
Agency: Leo Burnett
Via: Creative Criminals