This is a classical advertisement campaign from Yen motors promoting Mitsubishi Motors in a unique way. Though the basic idea of the ad is, of course, not a fresh one but advertisement of this genre using postal stamps has appeared a long time, when people had almost forgotten the concept.
The advertisement campaign is seemingly focusing the old mode of communication and its importance despite the presence of many other mode of communication, just like the case of Mitsubishi. Further, the copy of the ad seems to be helping the execution of the idea, which has been drafted excellently.
The advertisement campaign has been created by Brasil.com, Rio De Janeiro.
Via Ads of the World