With tooth, nail and stomach..

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Oh, done with these crazy creative directors! Please… Don’t throw stones at me for saying this. I was just… exaggerating. But see what this creative director is up to. He is all set to eat his pair of shorts. Wow. May not be much delicious.

Ted Page, the creative director of Boston’s Captains of Industry is threatening to ‘literally’ eat his shorts if his agency doesn’t win a solar energy account in 2009. He will record this adventure on Video and post it on YouTube.

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And, he invites us to visit Solar Shorts blog. Where we can read the agencies efforts to grab a solar energy account.

To win a solar energy account is a very good thing and aim. But I could not digest Ted’s decision to eat his shorts. If he do so, I think he too can not digest (the shorts).

Via: Adrants

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