Well, cleaning machines which are so extreme that they will make you fly backwards, just like the situation when a neophyte shoots with a double barrel gun. This ad for Tekna cleaning machine created by Fala, São Paulo, Brazil, humorously tries to depict the effectiveness of the product.
Will this humor work? Car matters than machines. And your health comes second. Hm, anyway, beware if you are going to clean your car with a Tekna cleaning machine. After all who knows what lies behind you?
Agency: Fala, São Paulo, Brazil
Creative Director: Augusto Moya
Art Director: José Azevedo
Copywriters: Leonardo Gonçalves, Ricardo Polinésio
Photographer: Egon Jais (Studio 46)
Via: adoholic