Boys, entering into the farm of a girl in the middle of the night and steal her melons will be considered as a proof for your ability.
Good heavens!
Please donât blame me or sue me for this seemingly suggestive headline. The innocent answer for this innocent question is simple- Ibibo.
Ibibo.com, the social networking site, has released a new set of commercials with a âboldâ way of communication as its new campaign aimed at Indian Youth. The campaign has comparatively a âdifferentâ way of presentation (in the Indian context), with slight innuendos. For example, two girls are speaking (with the third one overhearing the conversation) and one girl says to the other that Last night Rajat came to her farm and stole her melons. Hearing this, Girl 3 gets up, and makes a bold statement- You impressed Rajat with your melons? I will also do so.
Then the first girl points to her laptop, and says- : Why play akele (alone)? Play with us on ibibo farms.
This kind of communication is aimed to lure the youth, or at least attract their attention. Where many other gaming sites are single player sites, Ibibo is a multiple player site in which people can play against several friends – Ibibo projects this aspect as their USP.
Via: afaqs
