What is Corporate Social Responsibility?

Dr Prem Digital Healthcare Marketing

Corporate social responsibility, to quote the Wikipedia, means, “…a form of corporate self-regulation integrated into a business model.” It acts in a manner similar to an intrinsic and independent procedure with the help of which a business supervises and certifies its active compliance with moral standards, international customs and the spirit of justice.


Background of Corporate Social Responsibility

It all started with larger establishments in the earlier times, when some of the inconsiderate actions of these bigger corporations adversely affected the lives of ordinary men. The grievances of the people in the societies, near these corporations, led to the evolution of this new sector, namely the department in charge of corporate social responsibility or CSR, in superior organisations. Even though these departments had, in the beginning, been integrated into the main branch of the corporations to handle all these growing topics, the CSR departments slowly adopted a larger function in the communities.


A number of CSR programs are operating across the globe representing various international corporations. Initially, the CSR sectors had a completely separate purpose rather than acting as a PR mechanism for the company. It happened to be one of the toughest sectors of the corporation to remain in and its staff members were considered to be the unluckiest bunch in the company. Key duties included settling court problems and fire management.

However, CSR sectors are now being utilized for the same objective but with a wholly separate model. They are very hands-on and are constantly on the lookout for any circumstances developing out the company’s activities that might lead to complications for the communities which their company works with. They try to help the communities by providing education and minimizing the harm caused the environment. They have gradually developed into a mutual useful partnership between the communities and the companies.

Many corporations have finally begun to realize the benefits of CSR as is evident from the large section of the public which takes corporate conscience into account when determining whether to purchase the product of a specific company or not.

Role of CSR

Any corporation which wants others to perceive that it is aware of the outcome its actions are likely to have on others is commonly aware of the concept of CSR. Corporate Social Responsibility can have separate meanings for separate people. It may include techniques a corporation applies to eradicate dangerous practises that jeopardize the atmosphere in addition to possessing a high regard for the planet, all of its population and the skill of the business bring in profits. Most of the time, successful CSR programmes are directed by those individuals who are in charge of running the corporation, like the CEO and the panel of directors.

Dr Prem Web Design and Development

A number of organisations which take part in CSR understand that they stand to gain many prospective business advantages. It induces vital areas in any industry’s operation to function properly. It is frequently observed that moral guidance, laws and conventions are receptive to various explanations but the final goal of the social responsibility of a company is to make sure that the company maintains its operations in such a way that they are above criticism by putting into effect policies and regulations that safeguard the group, its affiliates, the public and the community at large.

Corporate Social Responsibility consents to the promotion of the possession and participation of all employees at every level of the corporation, ranging from correct waste disposal methods to sufficiently notifying shareholders of working costs. Being alert about the necessity for corporate societal responsibility along with the nurturing of ecological awareness within a corporation encourages a sensation of ownership among the staff of a business regardless of the level at which they are employed.

Common Concerns and Criticisms

Many concerns related to Corporate Social Responsibility including its motives and its association with the essential objective and features of business are debated by both its proponents as well as its opponents.

There are a few critics who notice CSR or Corporate Social Responsibility as contrasting with the basic nature and point of the commercial industry and view it as a hindrance to free commerce. They agree on the fact that companies should adhere to the laws of the nations within which they operate; however, they strongly believe that businesses have no erstwhile duty to society. Those who are in support of the notion that CSR contrasts with private enterprise and approve of free trade maintain that advancements in wellbeing, longevity and/or child mortality have been made possible due to financial development credited to free enterprise. This argument has been criticised by people who view free trade as being against individual freedom and the interest of society. According to them, citizens of countries practising capitalism face greater possibility of exploitation by MNCs.

Others hold the opinion that Corporate Social Responsibility programs are commenced by industries who wish to divert the public eye from ethical issues caused by their fundamental processes. They believe that these programs allow them to boost their reputation with the administration or with the masses. They imply that businesses which concentrate only to increase profits are incapable of advancing the concerns of society in its entirety.

Recommendations for Improvement

Critics who are apprehensive about corporate two-facedness and artificiality usually recommend improved administrative and global guidelines and enforcement instead of voluntary methods. They consider the former approach to be essential to warrant that corporations conduct themselves in a publicly sensible manner. A large part of basic global regulation is the decrease in the capacity of conglomerates to take legal action against states under shareholder state dispute settlement conditions in commerce or investment settlements, if otherwise obligatory public wellbeing or environment safety legislation has hampered business investments.

Corporate Social Responsibility needs to be regarded more as a moral duty of the corporations and entails the regulation of the reach of CSR by concentrating greatly on direct effects of the group as observed through a systems standpoint to recognize stakeholders. A generally overlooked purpose for CSR is the circumstance by which Corporate Social Responsibility can even be determined by the workforce’s individual principles, besides the more apparent financial and administrative drivers.

Dr Prem Healthcare Social Media Marketing
Scroll to Top