There are strange scenarios in which people claim insurance coverage. This new campaign from Australian insurance company AAMI is focused on such situations, which are often ridiculous and rather a bit humorous.
The campaign, as part of AAMIâs safe drivers reward program, is centered on the song âWhat About Meâ, written by Garry Frost and Frances Swan, first recorded by Australian rock band Moving Pictures from their album Days of Innocence.
The campaign has been developed by BADJAR Ogilvy, Melbourne.
Credits
Advertising agency: BADJAR Ogilvy, Melbourne
Creative director: Michael Knox
Senior copywriter: Fergus Donaldson
Senior agency producer: Tim Marxsen
Senior digital art director: Nicholas Desira
Senior account director: Nick Muncaster
Account managers: Matt Rose and Leah Carew.
Via: Inspiration room
