The number of holocaust deniers is growing. Don’t let them rewrite our story.
That is what Beit Lohamei Haghetaot Holocaust and Jewish Resistance Heritage Museum says through this print advertisement.
The ad, just like the books that have been shown neatly arranged, conveys the message in smart, sharp way. BBR Saatchi & Saatchi Tel Aviv has indeed done a good work.
The ad places the book on Holocaust among famous fictional books. The message is crystal clear.
CREDITS
Advertising Agency: BBR Saatchi & Saatchi Tel Aviv, Israel
Chief creative officer: Yoram Levi
Creative director: Ben Sever
Art Director / Copywriter: Carmit Ken-Dror
Account Supervisor: Shlomit Kugler
Via: Ads of the world
