The latest promotional campaign for the Toyota Prius? Well, not entirely. It does a world of good for the image of the car, but it remains what it is – a spoof. Reminds me of some of the crude ad imitations of the past, albeit with an intelligent touch of authenticity. For once, we do believe that a spoof has come quite close to the original in terms of visual appeal. Perhaps, switching themes wouldn’t make a lot of difference. Krulik and David Luke Stettner Agency has driven home the Prius point with a great deal of elan. Morality may certainly be not one of his personal traits, but, what the heck!, he still drives a Prius. The hook(er) has worked!
Via:Pubaddict
