Citing a report New York Times, ‘by 2010 worldwide paid placements will total almost $7.6 billion.’
that marketers will remain enamored with placing products wherever they can: in movies, television and radio shows; on Web sites; in video games; in lyrics; in newspaper and magazine articles; and even in the plots of novels.
There is bad news for those among us who prefer to have entertainment without advertisement, reveals a new report. The recent study conducted by Stamford based company PQ Media further holds that marketers will be incessant to place advertisement and product placement every possible nukes and corners.
The report suggests that despite using ad skipping technologies marketers will be able to invade every commercialized activity.
The report, which is slated to be released today, highlights the fact that product placement will be a vital ad gimmick in the coming decade and no possible sources will be spared with brand placement. The worth of worldwide paid placement will be around $14 million by the year 2010.
