I can think of no better way to promote a reality cowboy TV show other than what Peel Interactive Media has done for PBS’ ‘Texas Ranch House‘. Everything about the ad has a cowboy feel to it.
It has created an ad campaign and microsite, which runs 4/19 through 5/15 and all according to Phil Gillman, Executive Producer at Peel from the ‘cow’s point of view’. The TV show is about casts of adventurers taken to run a Texas Ranch House back in 1867. It also offers two cow blogs straight from Silent H Ranch and an online cow photo contest.
